Friday, April 16, 2010

Fiberista

That's my wife's title. A title that means, artist, designer, creator, marketer, owner, shipper and everything else that can be described as a job in her small business. Last fall Heather took her dream of starting a yarn and fiber business and took off running. Of course she started small like most business have done and over the last few months it has expanded bit by bit. She has sold numerous products, been mentioned in podcasts that have 40,000 listeners and joined multiple communities to spread the word and the love of her business and the art that is involved.

I have never seen her so happy, so fulfilled, so content at doing something as she is when working on her products. I have to be the first to admit, although I care nothing about knitting or crocheting or such...what she does is beautiful and she has pride in that which she has created.

A short while ago we were sitting in the living room talking and she was saying that she wanted to take her business further and further. I told that I would support her in every way I can with this business. She wants to make a career out of Highland Handmades. I think it can be done. Although it may take a few years yet to sustain a lifestyle from this business I think it really does have the potential to happen.

She wasn't sure though, how to get her name out there more, how to make the business increase because although people have been buying some stuff, the online pictures don't do it justice. Several times when people have seen her products first hand they have bought them instantly. So I said the solution was simple. The Maine Fiber Frolic. She kind of wheeled back because the Fiber Frolic is a big deal. Dozens and Dozens of vendors get together to sell their yarn and fiber goods on the first weekend in June. Wait. The first weekend in June This is the first weekend in April. Shit, we're no where near ready. She only has about 2 dozen products done up to sell. We need about 12-14 dozen atleast. She doesn't even have enough raw product to do a quarter of that. So, I told her to make a decision. Yes or No. I said that I would do everything within my power to make it happen if she decided she really wanted to do it. Hesitantly she sat there and looked at me, I could see her mind running a million miles an hour. I think she thought I was toying with her. Finally after a while she said she wanted too. So we were off and running

I know what it takes to run a business. I grew up with my family running a store. I opened a diner with my mother when I was 15. I know it takes money to make money and the problem is, her business didn't have the capital to order the amount of raw material she needed for the festival. So the next day I sat down with a note book and our checking account and spent the day running numbers and the such. That night she had enough money for her wholesale account. The next day we went and got her the insurance she needed for the Frolic and sent in her fee and application to secure a spot at said show.

I think its has set in to both of us how much work is ahead of us to get this pulled together in a month and a half and we are both ready to go full steam ahead. So now she is awaiting her 44lbs of raw material and she will begin the dying and skeining process. I have my hands full with building her some displays to use. We will make this work, not because we have to..things more often than not DON'T work when you HAVE to. I know this will work because we WANT it too.

I want my wife to have the business she wants. I want her to have a career that makes her happy and gives her that feeling of completion that only this business gives her. She deserves that. She has worked so hard over the years that I know she has what it takes to make this work. She works two jobs as it is already and she still, still comes home at night and on her few days off and works her butt off to get this thing going. I am so proud of her. I am proud that she works so hard. That she takes chances on the unknown. That she puts so much love and passion into something. I am proud of the woman she has become because of this business. I hope she knows that. Every time she dyes something and she gets the finished product her eyes glow just a little bit and this radiant smile appears. That smile that shines of pride that you can see runs right straight into the core of her soul. If its possible that smile makes me love her even more, my wife, my fiberista.

2 comments:

Fox In Detox said...

Tears in my eyes. You two floor me. I am rooting for you. I hope you make your deadline, and even if you end up shy of finished product, dooo ittt! Sell what you have, take orders for the rest. You guys are amazing people. This WILL work, dammit!

Birds of A Feather said...

I believe that, together, there is nothing you two cannot do. All the more power to you! I have my fingers and toes crossed!!